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ANUCCI, the product, and ANUCCI, the company, are the stuff that DREAMS are made of - the dreams of Mr. Michael Khemlani. Over a lifetime, Mr. Khemlani was exposed to much, until his forte and his niche blended together in ANUCCI. Established in 1987, the House Of ANUCCI is one of the world's leading international fashion and luxury goods houses, a true mark of excellence with what simply began as a fragrance almost 15 years ago has grown into an entire world that has redefined how style and quality is perceived.
ANUCCI has always been about selling quality products by creating lavish worlds and inviting customers to be part of that fantasy, but with the introduction of the ANUCCI Fragrance Collections, ANUCCI truly coined the term “Liquid Fashion”. Today, with the launch of every new collection, ANUCCI captivates and invites you to step into the next generation of the ANUCCI experience by marrying tradition and innovation. The ANUCCI experience is distributed through a network of over 1,000 exclusive spaces in major department stores and duty-free areas, as well as a number of selective multi-brand boutiques in 73 countries and 6 continents.
In many circles, Michael Khemlani is referred to as a “One Man Think Tank”, for he truly challenges the boundaries of traditional business and has done so for decades.
Where others before him sought effortless rewards in the trading sector, which dominated Asia in the 70’s, Mr. Khemlani continued to challenge himself and his unique artistry in business and product development as a Manufacturer, Designer, Movie Director, and even Economic Advisor. After migrating to the United States and building some of the most notable brands of the late 70’s and early 80’s, including Sergio Valente, Pebble Beach, and Proctor & Gamble, Michael Khemlani decided to start building his own brand.
Considered a manufacturing guru, Mr. Khemlani has the innate ability to source production of goods more cost effectively and at dramatically higher quality levels which was the key to his success. Utilizing this formula, Mike Khemlani created a fashion house, within ANUCCI, notable for design and quality far superior to that of the industry bench marks. Today, as the fouding father of The Khemlani Group and with the true spirit of an entrepreneur, Mr. Khemlani prudently continues to challenge the group’s creative talents to cultivate success in all TKG’s endeavors.
Carrying on the tradition and his father’s legacy, Anup Khemlani is the
perfect fusion of Eastern business discipline and Western panache. Born in the business world, schooled by non-other than Michael Khemlani himself, and known as a marketing prodigy, Anup Khemlani has made business his forte.
Considered as the Group’s visionaire, Anup Khemlani masterfully guides the Anucci Groups of Companies with an heir of distinction and commercial acumen that sets Anucci at the forefront of the business and industrial world. In every brand and with every new launch, Anup Khemlani immerses himself into the creation and conceptual evolution that is characteristically Khemlani.
As visionaire of Anucci, Anup Khemlani’s passion for the group’s brands and various subsidiaries coupled with his extensive experience and knowledge in the areas of product design, marketing, manufacturing, domestic and international business development, and strategic planning is unrivaled in the industry. In concert, Anup Khemlani blends traditional business principle and new world thinking in a unique and timeless approach which defines himself as an authentic force driving the company’s direction into the future and building on the family empire known as Anucci.
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